Juli Adelman, MBA, Ph.D. is CEO of Vantage Trial Consulting, a full-service litigation strategy, jury research and trial consulting firm based in Santa Monica, California. Dr. Adelman has experience in over a hundred civil cases involving a variety of complex subject matters, including intellectual property, contract disputes, personal injury, malpractice, real estate and other areas.  She has 10 years of experience in the field and has evaluated and debriefed thousands of jurors and witnesses, both mock and actual.  Dr. Adelman not only performs pre-trial research and selects jurors, she also has a unique ability to employ her psychological knowledge to help clients better communicate with jurors through addressing issues such as credibility, motivation, and overall impression.   She is an innovator in the field, employing psychological concepts uniquely to trial consulting, and is a frequent presenter to law firms and at various bar and trial lawyer association events. She is an active member of the American Society of Trial Consultants.